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Gamers are becoming a powerful source of philanthropic donations

Jul 16 2018 by Fast Company

A new fundraising push on the game overwatch netted nearly $13 million for breast cancer.

The Activision Blizzard video game Overwatch is a wildly popular multiplayer video game, that features teams of players facing off against each other in battle. Earlier this summer, the company launched an inventive real life way for players and fans to combine forces and make some world change of their own, by raising $12.7 million for the Breast Cancer Research Foundation.

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