Adjust is announcing that it has raised $227 million in new funding.

The company, founded in Berlin back in 2012, has created a variety of ad measurement and anti-fraud tools — CEO Christian Henschel said the goal is to “make marketing simpler, smarter and safer.” Adjust says it’s now being used in more than 25,000 mobile apps for customers like NBCUniversal, Zynga, Robinhood, Pinterest and Procter & Gamble.

It’s been nearly four years since the company raised its previous round...

Continue Reading Adjust raises $227M to measure mobile ads and prevent fraud