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He's recognised for his blinding footwork, relentless goalscoring and incredible consistency, and all those traits combine to make Barcelona's Lionel Messi one of the most well-known faces on the planet—not just in the world of football but to everyone.
Naturally, as an aside to his huge and richly deserved contracts at the Camp Nou, it makes him a marketable brand of his own, leaving other companies and organisations eager to work with him to promote their own products.
Messi isn't the...