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Why is Brooklyn barbecue taking over the world? The provocative question asked on social media by Vice vertical Munchies, lit Twitter up like a grease fire. The tweet was accompanied by what looks like to me an iPhone picture of the writer’s truly underwhelming lunch of brisket and pickles at Fette Sau in Brooklyn.

With each hour and passing day the flames grew higher as pictures of grim meals—a Lunchables box, a cafeteria tray, a single Dorito—were zipping around under the same or...

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