5 of Gaming's Wildest Marketing Stunts

Oct 22 2019 by IGN PS4

 

In the cosmic wake of the Black Hole that gobbled up Fortnite for a bit and then belched a new one back out, it seems that every gamer on the planet is offering at least a respectful hat tip to the ballsy — and, perhaps more importantly, seemingly ultra-effective marketing ploy — which included shutting down all of Fortnite’s servers and social media channels over the weekend in anticipation of the release of Chapter 2.

And that got us thinking: what are some other awesome viral stunts...

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