Twitter 'Affiliate' badges arrive to combat brand impersonation

Dec 19 2022 by Engadget

In mid-November, Elon Musk said Twitter was working on a feature that would allow brands and organizations to identify accounts associated with them. A month later, the company has begun rolling that feature out. As first spotted by social media consultant (and former Next Web journalist) Matt Navarra, Twitter has added a new "Affiliate" badge that can appear alongside an account's verified checkmark. The purpose of the icon is to point you to the account's parent account if it's not the...

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