LG wants to reinvent how you think of TV picture modes

Jan 4 2023 by The Verge

 
The differences between each picture are more obvious in real life when looking at the TV. | Photo by Chris Welch / The Verge

Setting up a new TV? Ask any videophile or home theater nerd and they’ll probably tell you to set your picture mode to the movie/cinema option (or whatever’s closest on your particular TV) and leave it there. Traditionally, this has been the most color accurate option and leans toward a pleasant, warm white balance instead of the cooler temperature that...

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