A brewery CEO says he had to pay out over $500,000 to competition winners who found 'solid gold' beer cans that were actually just gold-plated

Jan 10 2023 by Business Insider

 
Brewdog's CEO said he paid over $500,000 to competition winners after wrongly saying they'd receive "solid gold" beer cans.

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The CEO of a Scottish brewery said he paid over $500,000 to competition winners over a misleading advert. Brewdog claimed winners of a competition would get "solid gold" beer cans in social media posts.  Winners complained to the Advertising Standards Agency after finding out the cans were only gold-plated. 

A Scottish brewery CEO said he paid out...

Continue Reading A brewery CEO says he had to pay out over $500,000 to competition winners who found 'solid gold' beer cans that were actually just gold-plated