The problem with racing simulator rigs are that they aren’t designed by automotive designers, they’re designed by gamers. Most sim-racers are fairly utilitarian looking, with an almost bare-basics cockpit-inspired design focusing on real-world feel. The most aesthetic part is almost always the driver’s seat, and everything else looks like a naked chassis. Not the Pininfarina Formula though… designed by Fabio Bilotta, this concept piece brings the world of automotive art and gaming...