TikTok and Universal Music Group end feud with new agreement

May 2 2024 by The Verge

 
Taylor Swift’s label is returning to TikTok’s one billion-plus users. | Photo by DAVID GRAY/AFP via Getty Images

Universal Music Group has inked a “multi-dimensional” deal with TikTok that will see its roster of artists — which includes Taylor Swift, Drake, and Olivia Rodrigo — return to the social media platform’s one billion-plus users. UMG began pulling its music from TikTok on February 1st after the old contract expired.

Notably, the deal will address concerns that...

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