This is how product designers can thrive when AI augmentation is everywhere

May 10 2024 by Fast Company

Design leader Jarno Koponen details how leading product design will move away from making decisions about particular visuals and UI elements and will increasingly require a deep understanding of how dynamic customer experiences are created.

As the whole field of product design is headed toward a pivotal transformation, product design leaders need to proactively explore (and answer) significant strategic and practical questions such as: 

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