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TikTok is dipping its toes further into the AI space, introducing a new creative suite to help brands put together AI-generated ads.
It's called TikTok Symphony, described by the company in a blog post as a means for "supercharging productivity to help brands create at scale." The most notable tool is an AI video-generator that can generate TikTok videos with just a few inputs, the company says, adding that the product will help make the ad-creating process "simple and efficient."
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